Mahesh Notandas, Mumbai

Mahesh Notanda is a jewelry brand that has been around for almost 5 decades. This led us to ideate keeping in mind a more upscale aesthetic, while being trendy and refreshing. We tried to maintain a degree of timelessness, while also redefining the retail experience for the younger clientele. All the display was movable and allowed the consumer to interact with it rather than just being a showpiece. The space also features a custom 360 kilo swirl metal installation that was hand cast and painted on site by local artists. We also created custom carpets by collaborating with a graphic designer and artisans from Badohi. The client, our team and numerous artists, all worked on this space to ensure that it was one that was unique and challenged the way jewelry spaces were experienced.